Sport
If Big Sam hates the present so much, why should we entrust him with Ireland’s future?

by Adam Moynihan
Yesterday, by complete coincidence, I consumed two pieces of media that focussed on brash, larger than life Englishmen.
The first was a Second Captains interview with football manager Sam Allardyce and the second was a 2006 Channel 4 documentary about Roy Chubby Brown, aka Britain's rudest comedian.
For those unfamiliar with Brown's work, "rude" is a very kind way of describing his frankly awful brand of outrageously offensive comedy. Many of his jokes cannot be repeated here but the narrator of the documentary sums him up well when he notes that, "on stage [Brown] uses themes that most other comedians discarded several decades ago". He developed a significant following regardless, making millions of pounds off his live gigs, VHS tapes and DVDs.
I was struck by the many similarities between Allardyce and Brown, two controversial celebrities whose success has never been greeted with the acclaim they feel it deserves.
Allardyce is considered one of the leading candidates for the vacant Ireland managerial post and, when prompted by host Eoin McDevitt, he willingly threw his hat into the ring at a Second Captains live show in Dublin. The former Bolton, West Ham and England boss was initially given a warm welcome by the audience but McDevitt and co-hosts Ciarán Murphy and Ken Early subsequently pointed out that the atmosphere soured as the interview wore on.
Allardyce certainly has a tendency to rub people up the wrong way. He and Roy Chubby Brown have that in common. But that’s not where the parallels end.
Perhaps the most tangible link is both men's aversion to foreigners. Brown frequently takes jabs at immigrants as part of his routine, while Big Sam is vociferously opposed to non-English managers and owners coming to the Premier League and, in his words, "pinching our jobs". While Allardyce is obviously nowhere near as overtly xenophobic as Brown, that particular remark is exactly like one of Brown’s gags, albeit without the punchline.
Like Brown, Allardyce rails against modernity and refuses to accept that times change. He claims we have all been brainwashed into thinking that possession football is good in much the same way that Brown believes we've all been brainwashed into thinking that taking the piss out of minorities is bad.
In taking that stance, they both reveal how out of touch they are with the majority of the population. (The classic Principal Skinner line "no, it’s the children who are wrong" springs to mind.) Instead of adapting their approach and moving with the times, they remain devoutly true to their methods, however outdated the rest of the world deems them to be. Emboldened by a small cult following of Little Englanders, they lack the self-awareness to realise why they are out of favour with everyone else. And they're not for changing.
Allardyce, who lost his England job after just 67 days due to alleged professional malpractice, favours a direct style of football. There may be a time and place for such an approach but most people prefer to watch possession-based football, and most players prefer to play it. It’s not a global conspiracy to do old-style managers like Allardyce out of a job. "Tippy tappy football", as Big Sam calls it, is popular for a reason.
In the documentary, Brown (then 61) laments the fact that he hasn't been on TV in 18 years. The audiences at his live shows are dwindling and the money coming in isn’t covering his expenditure. But, of course, he and his material are not to blame. Society is the problem.
(The Middlesbrough native is still performing, incidentally, although earlier this year a number of his shows were cancelled. His manager accused venues of "bowing to the woke/snowflake pressure".)
Allardyce’s best days are more than likely behind him too. His career peaked in the mid-2000s when he brought Bolton all the way to Europe. That was a fantastic achievement but in football terms it’s a lifetime ago.
As I reflected on the interview and the documentary, it occurred to me that giving the Ireland job to Sam Allardyce would, in a way, be like giving The Late Late Show job to Roy Chubby Brown. What message would that put out? What values would it promote?
More importantly, why should we entrust the future of Irish football to someone who clearly despises the modern game?
If that's how he feels about the present, imagine how he'll feel about whatever comes next.