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Multi-million euro marketing plan for Killarney to be announced within days

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By Sean Moriarty

 

A multi-million euro marketing package for Killarney is set to be announced in the next week to 10 days the Killarney Advertiser can exclusively reveal. Last month Fáilte Ireland announced that it was to initiate a plan to re-brand Killarney as a "world class tourism destination".

Details of the overall scope of the project remain limited until the official announcement is made.

The National Tourism Development Authority is in the final stages of preparing a wide-ranging report on Killarney’s rebranding and the subsequent multi-million euro marketing and promotion package.

The Killarney Advertiser understands that the announcement is only a matter of days away and could be timed to coincide with the St Patrick’s Day celebrations in the town.

As far back as 2019, plans were put in place to establish Killarney as a gateway town for visitors exploring the Wild Atlantic Way.

However, with the devastating impact COVID-19 has had on the tourism markets this past year, this new roadmap will help in its future recovery.

“It is coming and it is going to be very positive for Killarney,” Mayor of Killarney Brendan Cronin told the Killarney Advertiser.

Meanwhile, several leading figures connected with Killarney tourism, including Mayor Cronin and Chamber President Niall Kelleher have dismissed reports that Killarney is set to lose its Wild Atlantic Way gateway status to Kinsale.

Further details of the gateway plan or a similar initiative will be included in the new report.

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Local soprano releases new single

Local soprano Mary Culloty O’Sullivan has released her second self-penned single. Following the success of her debut song ‘Forever and a Day’ which was released on July 16 and was aired on radio stations all over the world and on streaming platforms like Spotify, YouTube and iTunes, her second single was released last Friday. ‘Before […]

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Local soprano Mary Culloty O’Sullivan has released her second self-penned single.

Following the success of her debut song ‘Forever and a Day’ which was released on July 16 and was aired on radio stations all over the world and on streaming platforms like Spotify, YouTube and iTunes, her second single was released last Friday.

‘Before You Leave Me’ has a Jazz influence. Mary has been writing her own songs since March this year covering several different genres.

“Tony O’Flaherty of Sonas Studios has brought my songs to life and I am delighted with the production on the songs,” Mary told the Killarney Advertiser.

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Fun Urban Orienteering event coming to Killarney town

The event is free, open to all ages, levels of fitness and is both wheelchair and buggy friendly.Kerry Recreation and Sports Partnership are calling on you, to get out and #BeActive as part of European Week of Sport 2021, which runs from September 23 to 30. Sport Ireland, the national coordinating body for European Week of Sport in […]

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The event is free, open to all ages, levels of fitness and is both wheelchair and buggy friendly.
Kerry Recreation and Sports Partnership are calling on you, to get out and #BeActive as part of European Week of Sport 2021, which runs from September 23 to 30.

Sport Ireland, the national coordinating body for European Week of Sport in Ireland hope that this year’s event will inspire even more people than previous years and has funded multiple flagship as well as local events run by the Network of Local Sports Partnerships, including this ‘Family Street Orienteering Kerry’ event.

“This free event looks to offer everyone an opportunity the get out and be active and maybe try something new,” Gearóid O Doherty, the Coordinator of Kerry Recreation and Sports Partnership said. 

“Urban Orienteering is an activity that you can do on your own or with your family and friends. You get to challenge yourself a little and still go at a pace that suits you – and what a beautiful location to do it all in, Killarney town!

“With many people possibly new to the Kerry region, be that through work, college or otherwise, this is an ideal way to get involved in the community and explore the streets and lanes of Killarney in a fun and active way.”

The Kerry Orienteers Club have designed the courses for this event and are looking forward to the excitement of it all and helping those new to the sport to continue taking part in the months and years that follow.

“We know that, for a lot of people, this will be their first time trying orienteering, but they can rest assured, as we will be there to talk them through it and help them out if needed,” Brendan O’Brien from Kerry Orienteers said.

“If it is something they want to try again, we can signpost them to other events, both locally here in Kerry and indeed nationally. Orienteering is a fantastic sport that allows you to build your skills and confidence, with all events having a variety of routes to cater for all levels.”

To cater for physical distancing and government guidelines, there are several staggered start times for participants to choose from, beginning at 6pm and the last group heading off at 7.30pm. With free t-shirts for all who sign up and additional workshops onsite, from the likes of Leave No Trace Ireland, it is sure to be a fun and vibrant evening, all stemming from the start point at ANAM – Killarney’s Arts and Culture Centre.

Places are limited for this event. Free online registration is available and those looking to attend are encouraged to book their place early to avoid disappointment.

For more information, you can visit any of the Kerry Recreation and Sports Partnership social media accounts or go to www.sportireland.ie.

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