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Killarney to be rebranded as a “world class tourism destination”

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By Michelle Crean

 

Fáilte Ireland has big plans to give Killarney a fresh new look when it comes to branding itself for the tourism markets.

This week the National Tourism Development Authority issued a tender "seeking proposals from suitably qualified suppliers" to "develop a brand proposition for Killarney" to "create an impactful world class tourism destination brand recognised domestically and internationally".

As far back as 2019 plans were put in place to establish Killarney as a gateway town for visitors exploring the Wild Atlantic Way. However, with the devastating impact COVID-19 has had on the tourism markets this past year this new road map will help in its future recovery, Josephine O'Driscoll, Wild Atlantic Manager at Fáilte Ireland, explained to the Killarney Advertiser.

"We're now looking at recovery. It's still only in draft format. With COVID, it's more important now that there's a roadmap ready."

Josephine added that it's not just Killarney town that is being rebranded but most towns in Kerry, however getting the tourism brand right in Killarney "will benefit the rest of the county".

"Killarney is an internationally recognised brand and we want to refresh it in light of the changing need of the visitor both domestic and international. How do we now need to sell Killarney to the visitor? We're looking for an agency to work with and see what needs to be done to refresh it."

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Contactless payments launched on Local Link services

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Passengers using TFI Local Link Kerry services in Killarney and across the county can now pay for their journeys using contactless card payments.

The National Transport Authority (NTA) confirmed the rollout this week, allowing commuters to simply tap their debit card, credit card, or mobile devices, such as Apple Pay and Google Pa, when boarding.

The move is designed to offer more convenience for those using high-frequency rural and regional routes.

In Killarney, the new payment option will be available on the TFI Anseo town services, which have seen a significant increase in passenger numbers since their introduction.

The contactless system is currently available for single journey fares, while those using daily or weekly passes can continue to use the Leap website or the TFI Leap Top Up App.
Alan O’Connell, General Manager of TFI Local Link Kerry, welcomed the modernisation of the fleet.

“The introduction of contactless payments is another welcome step forward for public transport in Kerry,” he said. “It complements other major projects in the county, including the expansion of TFI Local Link services and the delivery of TFI Anseo in Killarney, which is proving to be another great initiative.”

While the new technology offers a modern alternative, traditional payment methods are not being phased out. Cash payments, TFI Leap cards, and Free Travel Cards all remains fully valid across the network.

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How will our Kerry TDs vote tomorrow?

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Tomorrow, Sinn Féin will be tabling a motion of no confidence against the Government after the protests that took place nationwide during the week.

Earlier today we asked our readers how would they vote in a no confidence motion against the Government?

Most of our readers said they would vote no confidence, while some said, yes they do have confidence in the Government.

One reader said: “Vote confidence. The only proper leadership over the last few days came from government. Courage came when needed despite how unpopular it looked in the moment. By contrast, opposition politicians wanted the country to burn to suit themselves”.

Another reader stated: “No confidence. Shambolic and heavy handed handling of protests this past week”.

However, some people didn’t have any confidence in either side with a reader saying: “No confidence in the no confidence! Different wings of the same bird! We need a complete overhaul of the political system”.

We asked the question to our 5 Kerry TDs before lunch-time today, asking them what their vote will be tomorrow.

We received one reply from Sinn Féin’s Kerry TD Pa Daly.

He will be voting no confidence in the Government tomorrow along with his party.

Other media outlets are reporting that Independent TD Danny Healy-Rae is undecided at the moment.

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