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Tourism leaders to briefed on new domestic strategy

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Killarney’s tourism industry is set to receive a first look at the national strategy for "home holidays" as Fáilte Ireland prepares to unveil a major new creative direction for 2026.

Local hotel owners, tour operators, and business leaders will join an industry webinar on Tuesday, March 3, where the roadmap for domestic tourism will be formally revealed.

The briefing comes at a pivotal time for the local economy, as Killarney remains a primary destination for the Irish market.

Fáilte Ireland will present fresh research into the motivations and decision-making habits of Irish consumers, providing local businesses with the data needed to capture the short-break market for the upcoming season.

The webinar will move beyond simple advertising, offering a preview of a new campaign designed to fuel sustainable tourism growth.

This strategy aims to encourage visitors to look beyond traditional peak periods and explore regional offerings, a move that could significantly impact Killarney’s shoulder seasons and mid-week trade.

Participants will receive in-depth insights into what the modern Irish traveler looks for in a domestic short break.

There will also be a preview of the creative content used to inspire audiences across national media and practical instructions on how Killarney businesses can sync their own advertising efforts with the national drive.

The 30-minute briefing is expected to set the tone for how Killarney is marketed to the rest of the country for the remainder of 2026. The event is scheduled for 3:00pm next Tuesday and registration is open to all local tourism stakeholders.

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Céilí Mór will send ‘em home sweatin’

It will be a case of all around the house but mind the dresser at a traditional Céilí Mór which will be one of the real entertainment highlights of this […]

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It will be a case of all around the house but mind the dresser at a traditional Céilí Mór which will be one of the real entertainment highlights of this year’s St Patrick’s Festival in Killarney.

It will take place on the eve of the big feast day in the Killarney Great Southern and there will be a wonderful party atmosphere guaranteed on the night.
Providing the tunes will be the very highly regarded Uí Bhriaín Céilí Band and they promise to send everybody home sweating after what will be a memorable night for locals and visitors.
The March 16 céilí will commence at 9.00pm and continue right through until midnight and the admission for a wonderful night of pure Irish trad is just €10.00.
Bookings can be made on the festival website or patrons can pay at the door on the night.

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St Brendan’s student Aodhagan O’Sullivan crowned CPR champion

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Aodhagan O’Sullivan, a student at St Brendan’s College, Killarney, has been named the 2026 School CPR Challenge Champion.

The prestigious award was presented on Thursday, 26 February, during a large-scale event at the Gleneagle Hotel, where approximately 300 students from post-primary schools across the county gathered to compete for the title of “who can compress the best.”


Now in its fourth year, the event is organised by the Killarney Cardiac Response Unit (KCRU) Community First Responders.

The KCRU is a volunteer-led group that provides vital emergency response services to Killarney, Beaufort, Killorglin, Firies, Rathmore, and Kenmare.

The challenge focused on “Quality CPR” (QCPR), combining a high-stakes competition with practical life-saving training and the chance for students to engage directly with local emergency and community services.


The competition utilised advanced QCPR technology to measure the depth and rate of compressions, ensuring that students aren’t just learning the motions, but are performing life-saving techniques to a clinical standard.

Beyond the competitive element, the day served as an educational hub, highlighting the “chain of survival” and the importance of immediate bystander intervention in the event of a cardiac arrest.


The 2026 challenge was made possible through the support of the Vodafone Foundation, The Gleneagle Hotel, and First Aid Systems Ltd, alongside a variety of local sponsors. Organisers praised the enthusiasm of the 300 participants, noting that such events are essential for building a “heart-safe” community and equipping the next generation with the skills to save a life.

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