Influential overseas tourism buyers spent the week sampling Killarney’s offerings ahead of the Meitheal trade show.

Fáilte Ireland’s flagship trade show continues at the INEC today (Friday) after a busy opening day (yesterday) Thursday.

Ahead of the show international tourism buyers from across the globe experienced some of the best Killarney attractions including Killarney Brewing and Distilling; Wild N Happy Tours, Aghadoe, Lord Brandon’s Cottage, Killarney National Park, Donal ‘Dux’ O’Donoghue Boat Tours, The Europe Hotel, Killarney Jaunting Cars, the Killarney Lakes, and Kerry Airport.

This pre-Meitheal tour provided the overseas buyers with opportunities to experience first-hand what their clients can expect to see and do while in Killarney.

The tours are organised by Fáilte Ireland, the National Tourism Development Authority, in conjunction with Tourism Ireland and are designed to showcase Ireland’s destination regions – the Wild Atlantic Way, Ireland’s Ancient East, Ireland’s Hidden Heartlands, and Dublin. The tailor-made fact-finding tours play an important part of the Meitheal experience, by providing the travelling buyers with an authentic flavour of what Ireland has to offer their clients.

“Ireland has world-class scenery, activities, attractions, culture and heritage, and we were pleased to showcase these unique experiences to so many influential overseas buyers this week,” Paul Kelly, CEO of Fáilte Ireland said.

“Driving growth in the regions through tourism is a key priority for us at Fáilte Ireland. Through tailored trips like these, we can showcase Ireland’s cultural riches and tourism offerings to top international buyers, which they can then sell on to their customers around the world. This will ensure Ireland and Kerry is front of mind as they prepare itineraries for 2023 and beyond.”