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Reeks District launch ambitious marketing plan

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PLANNING FOR THE FUTURE: Businesses in the Reeks District are coming together to create an ambitious marketing plan. Pictured are: Jens Bachem (Chair), Cliodhna Foley (Vice Chair), and Declan Falvey (Treasurer). Photo: Riona MacMonagle

 

A number of Kerry businesses and individuals have come together to help fund an ambitious marketing and promotional plan that aims to boost tourism and economic development over the next three years.

Funds raised by the 20-plus member group in the Reeks District, which spans from Inch Beach
to Glenbeigh and includes the Ireland’s highest mountain Carrauntoohil, alongside the subscriptions of the tourism organisation’s members, will lead to an investment of €500,000 by the end of 2024 to help fund activities that promote the region on both the domestic and international markets and sustainably increase visitor numbers to the area. Marketing of ‘shoulder season’ visits will be one particular focus of the campaigns.

Like many other regions, it has suffered due to the effects of the COVID-19 crisis, and the cash injection is set to help build on the pre-pandemic success of the region following its 2018 re-brand from Mid Kerry.

“We would like to thank the local business owners for their belief in the Reeks District project," Chair of the Reeks District Jens Bachem said. "We look forward to working with them, Kerry County
Council, South Kerry Development Partnership and other groups to help us reach further
successes. Every region has been hit hard by COVID-19 and the Reeks District is no different, but if
people pull together, a huge amount can be achieved. While our plans are ambitious, we believe
we have a track record of producing strong results against the odds. It is no more ambitious than
Reeks District being named one of Rough Guides Top Six Destinations in the World to Visit in 2019,
just 18 months from launch.”

Those looking for more information on how they can support the Reeks District can visit
www.reeksdistrict.com.

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Taoiseach makes historic first visit to Beaufort schools

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Taoiseach makes historic first visit to Beaufort schools

An Taoiseach Micheál Martin made a historic visit to St Francis Special School and St Mary’s of the Angels on Wednesday afternoon, marking the first time a serving Taoiseach has visited either Beaufort facility.

The visit followed a recent Dáil invitation extended by Kerry Fianna Fáil TD Michael Cahill, who accompanied the Taoiseach alongside local Councillor Tommy Cahill. During the tour, the Taoiseach met with management, staff, residents, and families to observe the services firsthand and discuss operational challenges.
Both Michael and Tommy Cahill welcomed the visit, emphasizing the campus’s potential to become a super respite centre of excellence for children and adults with profound disabilities.
“This was a truly historic occasion,” Deputy Cahill said. “The Taoiseach had the opportunity to see the excellent facilities on the campus first-hand and, importantly, to hear directly about the challenges and concerns they face. There is huge potential here to further develop respite and enhanced services.”
Councillor Tommy Cahill added that the visit was a significant day for service users and staff. He confirmed ongoing engagement with government departments, St John of God, the HSE, and local stakeholders to ensure the site’s full potential is realised.

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Dunloe Hotel plans staff accommodation amid local rental crisis

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The severe accommodation pressures facing the local hospitality sector have been laid bare this week as Killarney Hotels Limited lodged a planning application for purpose-built staff housing at The Dunloe Hotel & Gardens in Beaufort.

As rental and sales properties across the Killarney region become increasingly difficult to source, providing on-site housing has become critical for recruiting and retaining hospitality workers.


The application submitted to Kerry County Council details plans for staff accommodation lodges arranged in two connected three-storey blocks around a central courtyard area.


Phase A of the development comprises 60 staff accommodation rooms and six common room areas, with an option for a Phase B expansion to add a further 18 rooms on the estate.


The proposed scheme also includes roof-mounted photovoltaic solar panels, green roof systems, a single-storey gym building with attached bicycle and bin storage, staff car parking, landscaping, and connection to local utilities.


The planning submission comes following the announcement in May of a major €100 million redevelopment project at the hotel.

Works are underway to transform the existing five-star property into an even higher-spec luxury resort destination, scheduled to reopen in the second half of 2028.

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