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Popularity of Ladies Gaelic Football on the rise

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According to official TAM Ireland figures, 491,000 tuned into TG4’s coverage of the TG4 Ladies Football finals on Sunday with an average audience of 204,900 people watching the live broadcast of the Senior Final between Meath and Kerry.

The match had a 30.6% share of viewing among individuals. Viewing peaked at 5.10pm with 279,800 viewers as Meath closed in on the two in a row to retain the Brendan Martin Cup.

A total 46,400 attended the match in person in Croke Park on Sunday, the first TG4 Ladies Football Final to have full capacity allowance since 2019.

Viewers from over 50 countries tuned into the finals on the TG4 Player with 14,000 streams of the game from international viewers. Over 20,000 streams were also registered from Irish viewers.

TG4 Director General Alan Esslemont said: "My deepest gratitude to all the counties especially Wexford and Kerry who battled to the end through this season’s Championship, hearty congratulations to both Laois and Meath and I am really looking forward to the re-match of Antrim and Fermanagh which will be carried live on TG4. A special word of thanks goes to the huge crowd which travelled to the Finals from all the corners of Ireland. County Meath especially have become a role model for other counties in how to build huge attending support for LGFA in both genders and at all ages. Sunday’s massive expression of Meath ‘fandom’ in Croke Park brought their county the greatest credit.

Sunday’s broadcast was the 22nd edition of the TG4 Ladies Gaelic Football Championship, a unique history of a sport minoritized by society being championed by a language media minoritized by the state. By consciously standing together we have grown together. As we approach the 50th anniversary of the LGFA in 2024 let us all hope by that time that we are even further along the road towards true equality of opportunity for both Ladies Gaelic Football and Irish language media.”

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Housing Will Never Be The Same

Last week I wrote about the pathetic investment options out there for Irish investors. Despite high ongoing fees (mortgage, maintenance, insurance etc.) and the actual headache of being a landlord, […]

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Last week I wrote about the pathetic investment options out there for Irish investors.

Despite high ongoing fees (mortgage, maintenance, insurance etc.) and the actual headache of being a landlord, it’s easy to see why real estate functioned as the de facto investment portfolio for an entire generation.

Wealth creation was a rinse-and-repeat function where couples put money away until they had enough for the ‘next house’. As a result, we have an economy where 70% of household wealth is tied up in real estate.

Driven by the profits it created, Ireland became obsessed with owning real estate.

But real estate as an investment won’t be nearly as successful for our generation. (If you are able to get a house, that is)

All you have to do is look at the anecdotal evidence all around us to confirm this.

My parents bought the house they currently live in for 30k (pounds) 35 years ago. The house is now worth roughly 450k.

I typically despise these back-of-the-envelope calculations when It comes to property, given the endless variables and ongoing costs involved, but bear with me.

That’s a gross return of 15 times the original value. Now there are upgrades, a change in currency and other adjustments to consider here, so for argument’s sake, let’s call it 10X.

To achieve the same level of growth over the next 35 years, you would be left paying 4,500,000 euros for what is a pretty modest house.

Sure, we will still see property prices increase over time, but the rate of growth won’t be anywhere near as meaningful for one simple reason.

Interest rates.

Artificial Growth

Over the last 30 years, real economic growth has been stagnant, yet Ireland has experienced enviable nominal growth.

How did we manage it?

We created imaginary wealth.

We pushed interest rates lower and lower to stimulate economic growth.

And it worked.

After all, if you make 100k/year you can probably afford a 400k mortgage at 4%. At 2%, with the same 100k/year salary you can now take on 600k in debt.

So, were we getting richer, or was the debt just easier to afford?

Where do we go from here?

We have now squeezed interest rates as low as they can go.

The house price appreciation we have seen was justifiable because the mortgage rates on housing continued to fall in recent decades. This allowed people to take on more debt without severely impacting their ability to repay that debt.

If we go back to my parents, they were paying 14% on their mortgage. Mortgage rates are currently between 2 to 3%.

A relentless drop in interest rates gave way to higher and higher prices for houses, but interest rates are now on the floor.

The juice has been squeezed.

In fact, the trend has started to reverse, with rates expected to rise 1.5% in the first half of 2023

Be mindful that the same credit expansion cannot happen again.

How the next generation thinks about their investment options has to change.

Banks offering 0% returns for the use of your money and a housing ladder you can’t get on are not your only two options.

If you need help creating your own investment portfolio, just reach out to me at mike@theislandinvestor or simply scan the QR code above.

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Biddies performance celebrates St Brigid

Two local Biddies groups performed at Muckross House as part of St Brigid’s Day celebrations in aid of Kerry Parents and Friends Association. The Killarney Parents and Friends Biddy Group – formerly […]

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Two local Biddies groups performed at Muckross House as part of St Brigid’s Day celebrations in aid of Kerry Parents and Friends Association.

The Killarney Parents and Friends Biddy Group – formerly known as the Beaufort Biddy Group – and Kilgobnet Biddies came together for the event.

The tradition of the Biddies is one of the oldest and most colourful customs in Ireland, a blend of pagan and Christian pageantry, held on February 1 each year, heralding the beginning of springtime and honouring St Bríd the patron saint of the farming community.

Master traditional craftsman, Pat Broderick, at Muckross House, was also part of St Brigid’s Day celebrations, making a St Brigid’s Cross as part of the traditions.

 

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