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Kerry hoteliers welcome Budget 2021

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Hotels and guesthouses in Kerry have welcomed the range of measures and supports announced in Budget 2021 by Ministers Paschal Donohoe and Michael McGrath.

Irish Hotels Federation (IHF) Kerry branch chair, Bernadette Randles welcomed in particular the extension of employment supports to the end of 2021 and the rates waiver scheme along with the reduction in the tourism VAT rate, which she said would help aid the recovery of the industry. She said the new COVID Restriction Support Scheme, the Tourism Business Support Scheme and funds for tourism product development, are welcome recognition of the challenges being faced by businesses.

“The extension of employment supports until the end of December 2021 is very welcome," Ms Randles said.

Challenges facing tourism

"However, we are disappointed that the rates of the EWSS scheme were not increased. This does not recognise the challenges facing tourism and hospitality businesses in retaining key staff during the difficult winter/spring months and against the backdrop of additional restrictions. We also welcome the reduction in the tourism VAT to 9%, which is the right tourism VAT rate. It is an important measure that will stimulate demand and aid the recovery of the tourism and hospitality industry. After the last recession, tourism created the most jobs nationally - 90,000 new jobs - and there is no doubt that the 9% VAT rate contributed significantly to this increased employment. Pre-COVID, our industry supported almost 270,000 livelihoods, including 15,700 jobs, and generated €592m in revenues here in Kerry. This accounts for one in 10 jobs across the country, 70% of which were outside of Dublin. Reducing the Tourism VAT will help sustain jobs and communities across Ireland.

As well as providing a stimulus in the Irish economy, the reduction will improve competitiveness as an international tourism destination, she added.

However, she explained that it should be a permanent measure, at a minimum of five years.

"Contracts with tour operators for example, which can account for over 30% of many hotels’ business, are agreed two years in advance. Before today, VAT on Irish Hotels was the second highest in Europe and higher than 30 European countries. The UK – our nearest largest market and one of our biggest competitors - for example, currently has a VAT rate of 5% so today’s reduction is an important boost to our competitiveness."

 

Local authority rates

"We cautiously welcome the extension of the local authority rates waiver period to December 31 2020 and we look forward to engaging further with Government if, as expected, COVID restrictions are still in place at the end of the year. While every help is welcome, the time-period should coincide with business interruption due to COVID-19 and for a minimum of 12 months. After that, payment of local authority rates should be based on reduced levels of activity due to the crisis and until the industry has recovered. Businesses cannot be expected to pay rates on historical turnover figures that do not reflect the significantly lower levels of business that hoteliers are experiencing."

 

Compensation scheme

Ms Randles also welcomed the announcement that the Government is to introduce a compensation scheme for businesses forced to close due to Government restrictions.
“We welcome the recognition of the enormous hardship that these businesses face, including those in the tourism sector and we look forward to seeing the full details.”

Additionally, she welcomed the €55 million allocated for a Tourism Business Support Scheme as well as the €5 million for tourism product development, highlighting the strong success of products including the Wild Atlantic Way in increasing domestic and overseas visitor numbers in recent years.

While welcoming the range of measures and supports, Ms Randles said that additional liquidity measures are still required to help fund hotels during the coming months as a result of the cash flow lost out due to COVID-19 restrictions.

“We will continue to seek an extension of the moratorium on bank term loans from six months to 12 months. Government must continue to support us on finding the way forward on this as we feel it is a missed opportunity."

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Drivers warned as deer rutting season begins

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Drivers warned as deer rutting season begins


Motorists in Killarney are being urged to exercise extreme caution as the annual deer rutting season gets underway, causing animals to stray far beyond their usual habitats inside Killarney National Park.


The autumn mating season sees deer becoming highly active and unpredictable, leading to increased sightings and collisions on local roads outside traditional park boundaries.
Two separate incidents highlighted the growing hazard on local routes this week. A reader contacted the Killarney Advertiser to warn drivers after spotting a deer roaming near Tiernaboul towards the school on Sunday afternoon around 7.30pm.
Later that same night, in the early hours of Monday morning, a local driver collided with a deer near Kerry Airport around 1am while returning home from an event.
Despite attempting evasive action, the motorist struck the animal, which died at the scene and temporarily blocked the road before local Gardaí were alerted to clear the obstruction.
The driver sustained substantial vehicle damage, requiring repairs to the bumper, headlamp, and internal components, leaving her facing significant garage costs and time off the road.
Gardaí and road safety advocates advise motorists travelLing during early morning and late evening and remain vigilant along tree-lined routes.

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Kerry Airport CEO addresses chamber luncheon

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Kerry Airport chief executive Adrian Neilan addressed local business leaders at the Killarney Chamber of Tourism and Commerce luncheon at the Killarney Heights Hotel.

Mr Neilan outlined the airport’s strategy, focusing on regional connectivity, customer experience, safety, and financial strength.

He noted that regional road, rail, and air links remain vital for residents, local businesses, and the tourism sector.


Addressing route development, Mr Neilan explained that airlines look closely at load factor alongside overall passenger volume.

In July, select Kerry routes achieved load factors of up to 99 per cent.

The airport currently has six confirmed meetings scheduled with prospective carriers to discuss further expansion.


Kerry Airport recorded its busiest year on record in 2025, handling 440,000 passengers.

Mr Neilan highlighted the importance of domestic and European connectivity for business, education, healthcare, and family travel, noting that attracting new services requires a collective effort between local hoteliers, transport operators, and regional businesses.


The luncheon also featured an address by Cllr Niall Kelleher, chairperson of Christmas in Killarney, who introduced the launch and updated branding for this year’s festival, urging the local community and trade sector to rally behind the event.
Photos: Eamonn Keogh

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