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Countdown to Paris 2024: Jordan Lee named as Team Toyota Athlete

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Jordan Lee has been named as one of three Irish athletes that feature in Toyota’s ‘Start Your Impossible’ campaign which calls on the Irish Public to get behind our Paralympians

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Lee is preparing to represent Ireland and compete in swimming and high jump competitions this August and September at the 2024 Paralympic Games along with gold medal winner Ellen Keane, silver medal winner Nicole Turner.

The campaign which localises Toyota’s global ‘Start Your Impossible’ platform features the three Irish Paralympian stars who will compete at the games.

The campaign brings to life the incomparable effort required for athletes to compete at such an elite level in the Paralympics Games; it shows the dedication, pride and ambition of the athletes; and is a powerful message to show what it takes to make that extra millimetre, to shave off that extra millisecond to achieve greatness.

Spotlighting paralympic athletes is essential to Toyota. This campaign, voiced by our athletes, demonstrates how they have pushed boundaries and turned their dreams into a reality. By working with Ellen, Nicole and Jordan, Toyota aims to ignite the spark of endless possibilities living within the people of Ireland and encourage the next generation of athletes to believe in their future.

Toyota is the worldwide mobility partner of the International Olympic Committee (IOC) and the International Paralympic Committee (IPC) and will provide a fleet of 2,650 electrified vehicles during the Olympics and Paralympics to help build a sustainable society through mobility that leaves no one behind.

In Europe alone, Toyota supports over 100 athletes from 23 countries, all aiming to compete at the Paris 24 Games, in a total of 20 Olympic and 13 Paralympic disciplines.
Team Toyota Athletes have been provided with Airbnb vouchers for athletes' family to support accommodation in Paris, concierge services at Toyota House for the athletes and their family, a recovery room in Toyota House for athletes, public transport passes for athletes’ family in Paris and insurance, hospitalisation & medical support (in multiple languages) for athletes and family.

Zoë Bradley, Head of Marketing and Corporate Affairs, Toyota Ireland said: “We are truly privileged to work with Ellen Keane, Nicole Turner and Jordon Lee as they prepare to compete for Ireland in the Paris Paralympics Games in September. At Toyota, we believe in building a better world for everyone. It is a privilege to support and partner with our athletes and Paralympics Ireland who do incredible work in across the country to create a more inclusive society.”

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Kerry coaches firm honoured with All-Ireland title

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Kerry Coaches named All-Ireland All-Star Bus & Coach Company of the Year 2025

Killarney-based Kerry Coaches has been named All-Ireland All-Star Bus & Coach Company of the Year 2025 by the All-Ireland Business Foundation. This recognition also marks Kerry Coaches’ second Business All-Star Accreditation, having received its first accolade in 2024.

Founded in 1957, Kerry Coaches has established itself as a leader in the Irish transport industry, known for its exceptional service and commitment to quality.  With a fleet of over 100 modern chauffeur vehicles, mini-buses and coaches the company provides a wide range of transport services, including corporate travel, executive golf transportation and bespoke tours throughout Ireland and Scotland.

 Speaking on the achievement, Mike Buckley, Director of Kerry Coaches, said:

“We are incredibly proud to receive this national recognition from the All-Ireland Business Foundation. It’s a true reflection of the dedication, professionalism, and passion shown by every member of our team. Our mission has always been to deliver exceptional travel experiences, and this award reaffirms our position as a leader in the industry.”

Announcing the news of Kerry Coaches’ achievement, Deputy Chair of AIBF’s Adjudication Board, Kieran Ring, said: “It is my pleasure to commend Kerry Coaches for its outstanding performance in achieving the Business All-Star accreditation. After a thorough review, the firm has been honoured with All-Ireland All-Star Bus & Coach Company Of The Year 2025. Kerry Coaches is distinguished not only for its superior fleet but also for its exceptional team, some of whom have been with the company for over 25 years. This seasoned team brings an extraordinary level of knowledge and expertise, ensuring that every client experience is exceptional.”         

Managing   Director   of   the   All-Ireland   Business   Foundation, Kapil   Khanna, said:  “The accreditation, which is now held by over 700 firms, is needed by the thousands of small and medium businesses which operate to their own standards but have nothing to measure them by.”

He   added: “We   evaluate   a   company’s   background, trustworthiness and performance, and we speak to customers, employees and vendors. We also anonymously approach the company as a customer and report back on the experience. The business goes through at least two interviews and is scored on every part of the process against set metrics.”

About The All-Ireland Business Foundation

The All-Ireland Business Foundation is an autonomous national accreditation body tasked with enterprise development and the promotion of Best-in-Class Irish businesses.

As the accreditation body for the Business All-Star mark, the AIBF recognises Best-In-Class Irish 

businesses.   Companies   that   merit   recognition   based   on   an   independent   audit   of   their performance, reputation, and customer-centricity.

Business All-Star Accreditation Is The Nation’s Symbol Of Trust. Currently, there are over 700 

companies that are accredited by AIBF. Since 2014, over 5000 companies have participated in their programmes.

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Trainee Blacksmith forging a career at Muckross Traditional Farms

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Phillip Pestor-Young, a trainee blacksmith from County Kildare, is currently gaining experience under Master Blacksmith Tom Allison at Muckross Traditional Farms.

Pestor-Young is enrolled in the All-Ireland Heritage Skills Programme. This programme is a cross-border educational initiative by the King’s Foundation, The Heritage Council, and the Historic Environment Division in Northern Ireland. 

Prior to moving to Ireland in 2019, Phillip trained as an engineer and fabricator in the UK. He is now developing his blacksmithing skills in Kerry.

For more information on the program, visit https://kings-foundation.org/study/all-ireland-heritage-skills-programme/.

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