This time last year a whole new shopping experience was BORN in Killarney – and after a fabulous 12 months, a very special first birthday celebration is planned for this weekend.

When BORN opened its doors for the first time at Killarney Outlet Centre last April, it was a great boost to the town as it attracted one of Ireland’s leading fashion retailers and created 10 new jobs.

In what was a real vote of confidence in the local economy, BORN set up shop in a 4,734sq ft store offering fabulous fashion at affordable prices to style conscious ladies and gents.

With a reputation for making fashion accessible and fun and offering the very latest trends for less, BORN opened its first premises in 2009 and now boasts 23 stores nationwide, as well as offering a top class online option.

Alongside popular brand names, BORN also specialises in their two in-house brands for ladies, Emily & Me and Luna, and their exclusive Phoenix brand for men ensuring that customers can pick up something different that no other high street store will have.

To mark the bumper first birthday – after a great first year in business – a real party atmosphere will prevail in the store this Friday with super goodie bags for the first 30 customers to make a purchase, great giveaways and fantastic special offers all day from 9.30am.

The party will continue right through the weekend so make it your business to pay a visit to Killarney Outlet Centre.

You may have already experienced BORN – now it’s time for BORN again.