News
Retailers join national campaign to cut PRSI and safeguard local jobs
Retailers and shop staff across Killarney joined forces this week as part of the nationwide '#CutPRSIKeepJobs' campaign, calling on the Government to reduce employers' PRSI contributions in Budget 2027 to protect local employment.
Organised by Retail Excellence Ireland (REI), the campaign saw shop owners and employees stand together to highlight the severe financial pressures facing town centre businesses.
The industry body is urging the Government to introduce an employer PRSI band of 8% on the first €36,000 of every wage, zero employer PRSI for workers under 25, and a review of the methodology used to calculate the living wage.
The push comes amid growing concern over rising operational expenses, with new figures showing a loss of 10,800 retail jobs nationally over the past year and a 35% surge in retail insolvencies in the first half of 2026 alone.
Jean McCabe, Chief Executive Officer of Retail Excellence Ireland, warned that mounting wage costs are placing unprecedented strain on independent traders across Kerry.
"The retail industry has been under the most intense pressure from a range of cost pressures in recent times – and wage costs are the primary issue," Ms McCabe said. "The industry is now seeing a rapid increase in insolvencies because of these pressures, so Government must now act unless it wants to see more businesses fail. Retailers standing together today shows just how widely this is being felt, in towns right across the country."
Ms McCabe added that incoming PRSI rate increases scheduled for October 1 will deliver another major blow to small and medium enterprises unless urgent intervention is taken in the upcoming budget.
"We’re asking every TD, in every constituency, to back this ask," Ms McCabe added. "And we’re asking Tánaiste Simon Harris, as Minister for Finance, to introduce it directly in Budget 2027. It’s costed, it’s modest, and it keeps jobs in local communities."
Retailers join national campaign to cut PRSI and safeguard local jobs
Retailers and shop staff across Killarney joined forces this week as part of the nationwide '#CutPRSIKeepJobs' campaign, calling on the Government to reduce employers' PRSI contributions in Budget 2027 to protect local employment.
Organised by Retail Excellence Ireland (REI), the campaign saw shop owners and employees stand together to highlight the severe financial pressures facing town centre businesses.
The industry body is urging the Government to introduce an employer PRSI band of 8% on the first €36,000 of every wage, zero employer PRSI for workers under 25, and a review of the methodology used to calculate the living wage.
The push comes amid growing concern over rising operational expenses, with new figures showing a loss of 10,800 retail jobs nationally over the past year and a 35% surge in retail insolvencies in the first half of 2026 alone.
Jean McCabe, Chief Executive Officer of Retail Excellence Ireland, warned that mounting wage costs are placing unprecedented strain on independent traders across Kerry.
"The retail industry has been under the most intense pressure from a range of cost pressures in recent times – and wage costs are the primary issue," Ms McCabe said. "The industry is now seeing a rapid increase in insolvencies because of these pressures, so Government must now act unless it wants to see more businesses fail. Retailers standing together today shows just how widely this is being felt, in towns right across the country."
Ms McCabe added that incoming PRSI rate increases scheduled for October 1 will deliver another major blow to small and medium enterprises unless urgent intervention is taken in the upcoming budget.
"We’re asking every TD, in every constituency, to back this ask," Ms McCabe added. "And we’re asking Tánaiste Simon Harris, as Minister for Finance, to introduce it directly in Budget 2027. It’s costed, it’s modest, and it keeps jobs in local communities."
Retailers and shop staff across Killarney joined forces this week as part of the nationwide '#CutPRSIKeepJobs' campaign, calling on the Government to reduce employers' PRSI contributions in Budget 2027 to protect local employment.

Organised by Retail Excellence Ireland (REI), the campaign saw shop owners and employees stand together to highlight the severe financial pressures facing town centre businesses.
The industry body is urging the Government to introduce an employer PRSI band of 8% on the first €36,000 of every wage, zero employer PRSI for workers under 25, and a review of the methodology used to calculate the living wage.
The push comes amid growing concern over rising operational expenses, with new figures showing a loss of 10,800 retail jobs nationally over the past year and a 35% surge in retail insolvencies in the first half of 2026 alone.
Jean McCabe, Chief Executive Officer of Retail Excellence Ireland, warned that mounting wage costs are placing unprecedented strain on independent traders across Kerry.
"The retail industry has been under the most intense pressure from a range of cost pressures in recent times – and wage costs are the primary issue," Ms McCabe said. "The industry is now seeing a rapid increase in insolvencies because of these pressures, so Government must now act unless it wants to see more businesses fail. Retailers standing together today shows just how widely this is being felt, in towns right across the country."
Ms McCabe added that incoming PRSI rate increases scheduled for October 1 will deliver another major blow to small and medium enterprises unless urgent intervention is taken in the upcoming budget.
"We’re asking every TD, in every constituency, to back this ask," Ms McCabe added. "And we’re asking Tánaiste Simon Harris, as Minister for Finance, to introduce it directly in Budget 2027. It’s costed, it’s modest, and it keeps jobs in local communities."

