Kerry's stunning scenery provided a beautiful backdrop for ITV series 'The Car Years' which was viewed by over one million British people last week.

TV SHOW: Presenter Vicki Butler-Henderson during filming for The Car Years on the Ring of Kerry.

Images of the county and the Wild Atlantic Way were beamed into their homes in the new season of the popular TV series when episodes one and two aired on ITV4 on Tuesday evening.

The eight-part series was filmed entirely along the Wild Atlantic Way and was supported by Tourism Ireland. Over the eight episodes – which focus on eight classic motoring years – the show’s presenters, Vicki Butler-Henderson and Alex Riley, each select a car that they believe is worthy of being crowned the best classic car of that particular year.

Viewers saw the classic cars being put through their paces on some of the most picturesque driving routes along the Wild Atlantic Way – including the Ring of Kerry and the Conor Pass while Vicki and Alex visit the Kilgarvan Motor Museum.

“Tourism Ireland was delighted to support the production of the latest series of 'The Car Years'," Julie Wakley, Tourism Ireland’s Head of Great Britain, said.

"It’s a great way to shine a spotlight on the Wild Atlantic Way – highlighting our picturesque driving routes and spectacular scenery. It will help ensure that Ireland stays front-of-mind with prospective visitors and remind viewers across Britain that the Wild Atlantic Way is a great choice for a driving holiday.”

Publicity and broadcasts like this are a key element of Tourism Ireland’s programme of activity, to encourage travellers in Britain, and elsewhere around the world, to put Ireland on their holiday wish-list, she added.